Is your site ready for the upcoming Google mobile “Speed Update”?
Mobile searches surpassed desktop back in 2015 and continues to gain ground. As reported by a third party, Google’s number of mobile searches was close to 60 percent last year. Currently Google’s market share of overall mobile searches sits at 94.8 percent according to Statista. Why is this important? In January 2018, Google announced a change in how it ranks websites for mobile searches. This update, referred to as the “Speed Update” will take page speed into consideration as one of its signals starting July 2018. Speed has always been important, but prior focus was on the desktop – this...
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