The digital revolution has reshaped the way businesses operate, and B2B e-commerce has emerged as a critical avenue for growth. However, transitioning to B2B e-commerce is challenging, and one significant hurdle is gaining acceptance from your sales team. This...
We saw record-breaking sales in the 2022 holiday season. Why is that? Because companies are stepping up to provide excellent customer experiences and anticipate their clients' needs. To make sure you are prepared for next year, read this article from Adobe to start...
Mobile searches surpassed desktop back in 2015 and continues to gain ground. As reported by a third party, Google’s number of mobile searches was close to 60 percent last year. Currently Google’s market share of overall mobile searches sits at 94.8 percent according to Statista.
In January 2018, Google announced a change in how it ranks websites for mobile searches. This update, referred to as the “Speed Update” will take page speed into consideration as one of its signals starting July 2018. Speed has always been important, but prior focus was on the desktop – this update is squarely focused on mobile with a goal of providing mobile users a better overall experience when searching.
Google states that the update will only affect pages that deliver the slowest experience to users and will apply the same standard to all pages. One thing they do stress is that intent is still one of the strongest signals.
As a guideline, Google recommends that a site loads and becomes usable within five seconds on mid-range mobile devices with 3G connections and within three seconds on 4G connections.
BlueSky’s unmatched commerce expertise allows us to help our clients understand how to utilize omnichannel and business solutions to reach, attract, engage, and grow customers.
BlueSky is excited to see that its partner, Fluent Commerce, has announced their powerful new data tool. 'Fluent Big Inventory' is a faster, more streamlined way to process inventory data. It helps solve problems like overselling stock and cancelling orders and...
Welcome to this month’s BlueSky Featurette where we dissect a feature of the HCL Commerce platform or in this case, a feature that is coming soon! HCL is introducing an open-source customer data platform (CDP) called “Signals” to be included in the HCL Commerce...
Welcome to this installment of BlueSky’s featurette series, where we break down a feature of the HCL Commerce platform. HCL continues to push the envelope when it comes to adding new functionality to the Commerce platform. This featurette highlights their newest...